Final Report & Powerpoint Slides

I’m studying for my Marketing class and don’t understand how to answer this. Can you help me study?

Resources Attached*****

Topic: Rise & Fall of the Arena Football League 1987-2019

You will develop a final research report and a professional like 8 – 10 slide PowerPoint-style presentation. The final report will be a professional report format. A note, an executive summary and table of contents are required. Your report will be comprised of information developed in the data analysis project. The report should be written using language as if it is a real final report created for either internal management or a client.

Your PowerPoint slides will communicate how the research was conducted from the initial proposal, through data analysis, to the results. Your slides will help “sell” your results to upper management or your client so please consider the information contained in your text on presentation of results. Only discuss significant findings.

Both the final report and presentation will represent how you would present your research to an actual client or to upper management.

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Intial Proposal: I would like to do my marketing project on the rise and fall of the Arena Football League (AFL). Being a former player of one of the most historic professional indoor leagues, I would appreciate dissecting what brought the success to the league and what brought it to it’s downfall in 2019.

Criteria Ratings Pts

Criteria 1

10.0 to >0.0 pts

Rating

Use of language from Research Proposal modified to the present tense.

0.0 pts

No Marks

10.0 pts

Criteria 2

10.0 to >0.0 pts

Rating

Report reflects modifications to previous project parts from instructor feedback.

0.0 pts

No Marks

10.0 pts

Criteria 3

5.0 to >0.0 pts

Rating

Report reflects actual implementation and results from survey in terms of methodology, scope and participants

0.0 pts

No Marks

5.0 pts

Criteria 4

10.0 to >0.0 pts

Rating

Report utilizes graphics to communicate results where appropriate.

0.0 pts

No Marks

10.0 pts

Criteria 5

10.0 to >0.0 pts

Rating

Conclusions developed in Data Analysis project are used to create recommendations.

0.0 pts

No Marks

10.0 pts

Criteria 6

20.0 to >0.0 pts

Rating

Recommendations are utilized to indicate the benefits the client or management will receive if recommendations are implemented.

0.0 pts

No Marks

20.0 pts

Criteria 7

10.0 to >0.0 pts

Rating

Secondary data is used to support or reject the research results relative to the Research Question/research objectives

0.0 pts

No Marks

10.0 pts

Criteria 8

10.0 to >0.0 pts

Rating

Limitations of the research are stated and expressed to indicate to the client or management how results could have been optimized

0.0 pts

No Marks

10.0 pts

Criteria 9

5.0 to >0.0 pts

Rating

Suggested next step/next round of research that logically would follow.

0.0 pts

No Marks

5.0 pts

Spelling/Grammar

10.0 to >0.0 pts

Rating

Perfect spelling, punctuation, grammar; references noted throughout paper; concise business-style writing *mistakes of this nature repeated throughout the assignment could result in greater than 10% deduction

0.0 pts

No Marks

10.0 pts

Total Points: 100.0

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